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Wadhah Belhassen
/01Growth Partner · Google Ads · SEO · CRO
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Trusted by 30+ clients across Europe & MENA

More leads. Less wasted budget. Growth you can measure.

Wadhah builds your Google Ads, local SEO, and CRO systems; Ali codes the web infrastructure that scales them. One partnership, measurable results, zero fluff.

+47%Conversion rate
−38%Cost per lead
€2M+Budgets managed
Wadhah Belhassen — Growth Partner
Average result+47% conversions
Available
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Numbers that matter

+0%
Conversion rate
Average across managed Google Ads accounts
0%
Cost per lead
Average CPL reduction after 90 days
0+
Active markets
Europe & MENA
0M+
Budget managed
Google Ads & Meta Ads combined

Your site brings traffic. But not enough customers.

Digital marketing without a system is money out the window. Most SMBs waste 40–60% of their budget on channels that don't convert.

Google Ads burning budget — 40–60% of clicks have no purchase intent

SEO missing or wrongly targeted — competitors capture your customers first

A site that doesn't convert — avg 0.5% vs 3–5% for optimised sites

Zero visibility into what works — decisions made without reliable data

That's exactly what we solve — with systems, not guesswork.

Why us

A growth partner, not another vendor

Six concrete reasons our clients stay — and refer us.

Results-first commitment

We don't bill hours — we commit to KPIs: CPL, conversion rate, ROI. If the numbers don't move, we don't bill. Simple as that.

Speed of execution

No 5-layer approval committees. You sign off on strategy, we execute in days, not weeks. Most Google Ads accounts are restructured in under 7 days.

Total transparency

You retain ownership of Google Ads, GA4, GTM, GBP accounts. You see everything we do, in real time. No PowerPoint-polished reports.

Data-driven decisions

Heatmaps, GA4, A/B tests, multi-touch attribution: every optimisation is validated before deployment. No guesswork — only what works.

You speak to the experts

No agency junior executing while seniors pitch. You work directly with Wadhah and Ali, from brief to launch and beyond.

24h response time, max

WhatsApp, email, Slack if needed. No 5-day support tickets. Urgent question = same-day response, guaranteed.

Our approach

How it works

Four clear steps, precise deliverables at every phase.

01Week 1

Audit & Diagnostic

Full analysis of your current campaigns, SEO, and conversion rates.

02Week 2

Acquisition Strategy

A prioritised action plan defined around your target ROI.

03Weeks 3-12

Execution & Optimisation

Campaigns, SEO, and tracking tools deployed and tuned.

04Ongoing

Reporting & Scaling

Monthly KPI reviews and continuous optimisation to maximise growth.

Free first auditNo long-term lock-inYou keep your accounts
The technical side

Marketing alone isn't enough.

Ali Raza is the developer behind every site, integration, and automation. That's what makes our systems truly scalable.

ali.raza.tsx
Ali Raza — Technical Partner
const partner = 'Ali Raza';return <FullStack />;
PageSpeed90+ score
WCAG AA
Technical Partner

Ali Raza — Full-Stack Developer & Technical Partner

6+ years of experience building fast, SEO-optimised, conversion-driven websites. WordPress, Next.js, automation, and CRM integrations — the technical layer that makes our campaigns truly perform.

WordPressExpert
Next.js / ReactAdvanced
PHPExpert
WooCommerceExpert
Elementor ProExpert
GA4 / GTMAdvanced
n8n / AIAdvanced
PerformanceExpert
CRM IntegrationsStrong
CRO BuildAdvanced
  • WordPress / Next.js sites with PageSpeed 90+ from day one
  • Full tracking: GA4, GTM, Search Console, Microsoft Clarity
  • CRM integrations (Zoho, HubSpot) + n8n automations
  • Technical SEO baked into the code, not bolted on later
6+
years of experience
40+
sites delivered
5
client countries
View Ali's full profile
Testimonials

What clients say

Business partners, not just accounts.

Wadhah didn't try to sell us more ad spend — he restructured what we already had into Performance Max with proper Store Visit signals. Foot traffic to our second location went from invisible to measurable in under 60 days, on the same €800 budget.
Florian BeckerFounder · LIT Coffee Bar · Berlin, Germany
We were paying €87 per consultation lead and most weren't qualified. After 3 months working with Wadhah, our CPL is at €41 and the new qualifying form means our practitioners actually see show-up rates above 80%. Very direct, very analytical — no fluff.
Dr. Camille RousseauPractice Director · Cabinet Médical Aesthétique · Lyon, France
Avant, on dépendait à 100% des réseaux sociaux. En quatre mois Wadhah a positionné 23 mots-clés en page 1 sur Google et notre fiche Business est passée de 3,2 à 4,7 étoiles. Aujourd'hui un tiers de nos demandes vient du SEO.
Mehdi KhelifiManaging Partner · Premium Real Estate Tunis · Tunis, Tunisia
Notre Performance Max tournait à 1,8x de ROAS, on perdait de l'argent sans le savoir. L'équipe a segmenté le feed produit par marge et restructuré tout le compte. Trois mois plus tard on est à 4,6x et le panier moyen a grimpé de 18%.
Sophie MartelE-commerce Lead · Atelier Mode Premium · Paris, France
On avait 8 avis Google et 12 appels par mois. Six mois après, 94 avis et 67 appels par mois — sans aucune dépense pub. Wadhah a juste fait le travail SEO local que personne ne fait correctement ici.
Dr. Yasmina El AmraniFounder & Lead Dentist · Clinique Dentaire Premium · Casablanca, Morocco
Cost per MQL dropped 67% and our free-trial-to-paid conversion doubled. What changed everything was the persona-specific landing pages — Wadhah understood our buyer journey better than our internal team did.
Faisal Al-MansooriVP Marketing · FleetIQ SaaS · Dubai, UAE
Notre site était lent et invisible sur Google. Ali a tout reconstruit en headless avec WordPress comme CMS — PageSpeed 94 sur mobile, et 32 articles juridiques signés par les associés. Le trafic organique a été multiplié par 8 en six mois.
Jean-Philippe VandenbergSenior Partner · Vandenberg & Associés · Brussels, Belgium
On était bloqués à 18 inscriptions/mois malgré 1 800€ de pub. Après refonte du formulaire d'essai gratuit et segmentation par club, on en fait 62 — pour le même budget. Le CTA WhatsApp direct a tout changé.
Karim Ben SalahOperations Director · FitClub Tunis · Tunis, Tunisia
Le ROAS Performance Max est passé de 2,1x à 5,8x, mais le vrai gain c'est l'email marketing : 8 700€/mois là où on faisait 1 200€. Wadhah a vu une opportunité dans une base que je considérais comme dormante.
Léa BenoitBrand Director · Bionature Cosmétiques · Marseille, France
On a essayé deux agences avant. Avec Wadhah on a un partenaire qui répond en quelques heures, jamais des jours, et qui partage des dashboards en lecture directe au lieu de PowerPoint. C'est la première fois que je vois clairement où va chaque euro.
Antoine LefèvreCEO · Cabinet Conseil B2B · Paris, France
Quattro siti rifatti da Ali in tre mesi: PageSpeed sopra 90, GDPR a posto, chat live integrata. Il SEO on-page ha triplicato le richieste preventivo. Lavoro pulito, deadline rispettate.
Marina CarusoOwner · EM-Sgomberi & Traslochi · Milan, Italy
Worked with several agencies before — most overpromise and underdeliver. Wadhah does the opposite: realistic numbers up front, then beats them. Our CPL came down 42% and stayed there.
Stefan HoffmannMarketing Manager · Hoffmann GmbH · Munich, Germany
On voulait des leads d'inscriptions, pas des clics. Wadhah a structuré nos campagnes Google Ads par formation, créé des LP dédiées, et notre CPL d'inscription a chuté de 58 €. Aujourd'hui on remplit les sessions deux mois à l'avance.
Hélène DupuyCo-fondatrice · École Numérique Pro · Bordeaux, France
Local SEO across 6 venues, all GBPs were a mess. Within 90 days, all 6 ranked top-3 for the priority queries in their neighbourhoods. Direct calls from Maps roughly tripled. Best ROI marketing decision of the year.
Patrick O'SullivanHead of Digital · GreenLeaf Hospitality · Dublin, Ireland
On avait un site qui se chargeait en 6 secondes — Ali l'a refait en Next.js, on est à 1,8s. Combiné au CRO de Wadhah, le taux de conversion a triplé. Le duo marketing+tech c'est exactement ce qui manquait.
Nadia TrabelsiMarketing Director · Atelier Beauté Tunis · Tunis, Tunisia
Approche très professionnelle et orientée data. On nous expliquait chaque décision avec des chiffres, pas du jargon. Résultat : 14 leads SEO par mois là où on n'en avait aucun, sans dépendance à la pub.
Mohamed TahiriCo-founder · RealEstate Casablanca · Casablanca, Morocco
Notre fiche Google Business a gagné 130 nouveaux avis en 6 mois grâce à l'automatisation post-cours qu'Ali a mise en place. Wadhah a optimisé le tout pour le SEO local. On est passés du 9ᵉ au 1ᵉʳ rang sur 'yoga Lyon'.
Élise ChevalierFounder · Studio Yoga Lyon · Lyon, France
Honest, transparent, and fast. We had complete visibility on every euro of our €15K/month ad spend through their dashboards. CPL down 67%, MQLs up 369%. They earned the renewal — and the referrals.
Tarek MansourOperations Lead · MENA Logistics · Dubai, UAE
Frequently asked

You're probably asking these

If your question isn't here, write to us — we reply personally within 24h.

What types of businesses do you work with?+

Primarily SMEs and small businesses in service sectors across Europe (France, Germany, Belgium) and MENA (Tunisia, Morocco, UAE): F&B, healthcare, real estate, training, e-commerce, and B2B services. Managed ad budgets range from €500 to €50,000/month.

How is this different from a typical agency?+

Three things: we work as a duo (Wadhah + Ali) with no junior layers, we commit to measurable outcomes (CPL, ROI), and you retain 100% ownership of your accounts and data. No 12-month lock-in contracts.

How long until I see results?+

Google Ads: first conversions in week 1, meaningful optimisation in 4–8 weeks. Local SEO: 30–45 days for first improvements, 90–120 days for top 3 on priority keywords. CRO: 4–6 weeks per test cycle.

What budget should I plan for?+

Depends on the service. Google Ads: £500/month min for reliable data, £2,000+ to scale. Local SEO: £800–£1,500/month. CRO: £1,500–£3,000 as a one-off project. Web dev: £3,000–£15,000 depending on scope. We refine after a free audit.

Do I have to sign a long-term contract?+

No. We work on a 3-month minimum period (the time needed for algorithms to optimise), but with no long-term lock-in. Our goal is to keep you through results — not through a contract.

How does the 30-minute discovery call work?+

We talk 5 minutes about your business, review your campaigns or site together, and give you 3 concrete recommendations. If you want to go further, we prepare a proposal. If not, you leave with actionable advice. No commitment, no pressure.

Ready to transform your digital acquisition?

30 minutes of strategic advice. No commitment, no jargon. At least 3 concrete, actionable recommendations for your business — whether you work with us or not.